The concept of marketing is one very important thing in running a business. Both new businesses and business opportunities that have long been initiated, either small businesses or businesses that have grown though. Everything needed to develop marketing concepts that run the business. Speaking of marketing concepts, then actually we’re talking about how the marketing [...]
The need, desire and demand, There is a difference between needs, wants and demands. Human needs are the circumstances in which men feel they have no basic satisfaction. Supplies not created by society or the marketers, but it already exists and is engraved in a biological human condition. desire is the desire for specific satisfiers [...]
Branding world is no different than a battlefield. Everyday consumers are chocked by the emergence of different brands from each category. In the structure of marketing plans, a theme such as creating brands, managing the brand productivity, increase brand equity, and improve customer loyalty is a kind of theme that is often raised. Basically, brand [...]
Playing games can be a lot of fun, how we play the game, by playing games often reflects our true nature about how we do our business. We always have a choice. We can make it win-lose or win-win. Playing games is involving lying, cheating, hidden agendas, one-up manship, customer or employee exploitation, and so [...]