Playing games can be a lot of fun, how we play the game, by playing games often reflects our true nature about how we do our business. We always have a choice. We can make it win-lose or win-win. Playing games is involving lying, cheating, hidden agendas, one-up manship, customer or employee exploitation, and so [...]
The main principle in the value delivery is to add value on each cash flow stage according to the promised value proposition and to gather information and data for continuous improvement about the process. The hope for this value delivery is financially reflected in earnings, earnings growth, financial ratios, cash flow, and the gain capital [...]
What is the role of loyalty in customer’s life? Most of the customers have a strong desire to build a loyalty bond. They’ll come back again and again if they have been treated well and feel comfortable. With the loyalty, these customers want to reduce risk by returning to their trusted company because they know [...]
Many companies are building stronger ties with their customer that often called customer relationship management. This is a process of managing detailed information about each customer and carefully manages customer touching points in order to maximize customer loyalty. These touching points are every opportunity that can be gained when the customer facing brand and product, [...]